Del Monte Fresh Guacs win Superior Taste Award
Del Monte Fresh Guacs win Superior Taste Award
Del Monte Fresh Produce N.A. Inc. has been awarded the Superior Taste Award by the International Taste & Quality Institute for its Del Monte Fresh Guac, including the Pico De Gallo, Classic and Spicy flavors. The award’s judging panel analyzed products on a blind basis, and evaluated the food on an overall taste, as well as criteria like visual appeal, smell, texture and flavor. 
Del Monte Fresh Guac is preservative-free, ready-to-eat and comes in an assortment of flavors and packaging. All of the flavors are created with fresh veggies, creamy Hass avocados and a dash of salt. These products have been positioned to address consumer needs for healthy snack items.
Every year the Brussels-based iTQi gathers a jury composed of members from prestigious culinary institutions throughout Europe in order to test food and beverage products. This year, three blends of Del Monte Fresh Guac were tested along with other products from companies from around the world. During the tests, each product is evaluated and scrutinized in the shape of a sensory analysis report. Similarly to the Michelin guide of gastronomy, iTQi does not organize a competition but rewards products on their own merits. Only products having received a mark superior to 70 percent will be granted a Superior Taste Award of one, two or three golden stars.
“We are honored that our Del Monte Fresh Guac have been recognized with the Superior Taste Award,” Dennis Christou, vice president of marketing, said in a press release. “Our guac is enjoyed by consumers throughout North America and the Middle East, and loved for its exceptional, creamy taste. We are excited to now offer avocados in a value-added format for consumers who enjoy the benefits of convenience and don’t want to sacrifice the fresh taste. As more and more consumers become aware of its great taste and nutritional value, Del Monte will continue to bring innovative solutions to the avocado category that meet changing needs and preferences.”
Other Del Monte fresh products to receive a Superior Taste Award have included its fresh cut Del Monte Gold Extra Sweet Pineapple, Del Monte Fresh Hass Avocado Pulp and Del Monte melon.