DelFrescoPure expands grape tomato line

October 16, 2023

Sustainability and innovation are at the forefront for DelFrescoPure as it is set to debut the G.R.EAT!Grab.Rinse.EAT! tomato line expansion at The Global Produce and Floral Show in Anaheim, CA, Oct.19-21. The lineup will include red, yellow and orange grape tomatoes.

DelFrescoPure will offer yellow, and orange grape tomatoes in a sustainable one-pound top seal pint. Red grape tomatoes will also be offered in 1.5-pound top seal bowl. G.R.EAT! Grab.Rinse.EAT! packaging will be 100 percent recyclable, with a 26 Micron Laminated top seal, featuring a PET-to-PET structure with a high transparencyfilm barrier with anti-fog.

Alongside the DelFrescoPure G.R.EAT! Grab.Rinse.EAT! line expansion, it will be bringing its full lineup of premium greenhouse-grown produce. Included in the collection and back by popular demand, is Euro Bean, a gourmet slicing bean. DelFrescoPure commodities are grown all year round and are offered in a variety of formats to suit each customer’s needs.

For over 60 years, the DelFrescoPure legacy has been built around the customer. “Each time we participate in shows like the Global Produce and Floral Show, we like to give the customer an experience through our booth setup, which is reflective of our rich family history, our recipes we’ve developed to sample at the show, and showcasing our fresh tasting produce, giving our customers both current and new, a memorable experience,” said Ray Mastronardi, vice president of sales at DelFrescoPure.

“It is important to be the Global Produce and Floral Show because it allows us a chance to connect with our customers and showcase our premium greenhouse grown produce,” said Mastronardi. “It also allows us to interact with those that aren’t familiar with the DelFrescoPure brand and educate them on our process, introduce them to our produce and have them sample our commodities.”