
NatureSweet sweepstakes a win for consumers
NatureSweet is kicking off its “Snack Like a Champ” program to encourage consumers to incorporate NatureSweet snacking tomatoes into their Super Bowl spreads. From now until March 12, consumers who purchase NatureSweet products can upload a photo of their purchase receipt using the QR code under the label or by going to this link. Once the receipt is uploaded, they’ll qualify for a chance to win a Fanatics gift card and an opportunity to buy sports gear and memorabilia.
“Our sweet Cherubs are the perfect addition to any charcuterie board, appetizer or dip on Super Bowl Sunday," said Sergio Trujillo, brand manager for NatureSweet. “This is a fun partnership with Fanatics that’s encouraging consumers to incorporate a delicious, healthy snack into their big game event, and possibly score sports swag while they’re at it.”
Consumers can also compete to win a year’s supply of NatureSweet tomatoes through a digital game the company has debuted called #FieldGoalFeast. Flick a NatureSweet Cherub through a field goal post and score a tomato touchdown.
Participants who share their success on Twitter or Facebook can qualify to win NatureSweet tomatoes — for an entire year. Consumers can also enter by recreating the game at home with DIY uprights and sharing their video on social media using #FieldGoalFeast and win tomatoes for an entire year.