Officials at Sunny Valley International keep looking for the better blueberry. The Glassboro, NJ-based operation is placing a large emphasis on varietal development, hoping that new products will help continue the big growth of blueberry sales domestically and around the world.

The California Avocado Commission's mid-season grower and packer crop survey estimates volume to exceed 250 million pounds. This forecast for the 2024 crop is about 20 percent higher than the pre-season estimate. About 60 percent of the crop has been harvested, meaning there is about 40 percent of the California avocado crop still maturing and sizing on the trees.

As a floral professional, it’s vital that florists stay on top of the current wedding flower trends. To help, Rio Roses provided six innovative trends that blend old favorites with daring new ideas.

With summer right around the corner, Parker Farms is continuing its march up, and then back down, the Eastern seaboard to provide a plethora of regionally grown vegetables for its long list of customers.

Seven students from the table grape-growing regions of California earned scholarships awarded by California table grape growers.

Since 1985 California table grape growers have awarded more than 200 scholarships to help students in the grape-growing regions of California attend college.