California-based Wm. Bolthouse Farms Inc. has joined forces with dozens of other growers and a well-known advertising agency to promote baby carrots as a snack food with a $25 million marketing effort.

Entering its third season, The Cranberry Network LLC in Wisconsin Rapids, WI, is sticking to its cornerstone plan, Bob Wilson, a founding partner with Blake Johnston in creating company, told The Produce News Aug. 26.

Del Monte Fresh Produce is moving its northeastern U.S. seaport operation Oct. 1 to the Gloucester Marine Terminal in Gloucester City, NJ, according to Leo Holt, president of Holt Logistics Corp. The Holt family owns Gloucester Marine Terminal, which is more commonly known as the Holt Terminal.

Del Monte is making a very short move from the Broadway Terminal in Camden, which is immediately upstream on the Delaware riverfront from the Holt seaport and refrigerated warehouse.

The 2010 season was one the Florida tomato industry would rather forget. Devastating winter weather followed by over-production that led to plummeting prices made for a double whammy that battered grower-shippers from January through June. The industry will gather Sept. 7-12 at the Ritz- Carlton in Naples, FL, for the 35th annual Florida Tomato Conference aiming to learn how to avoid a repeat of 2010.

What do ogres and onions have in common? They shook up produce aisles, VidaliaOnion.org and even schools this spring and summer.

Nearly 43,000 Vidalia onion fans played to win on the newly revamped VidaliaOnion.org web site, increasing the number of consumer contest entries more than 400 percent over previous campaign contests. A second contest garnered thousands more entries specifically from school-aged children across the country.

Columbia Marketing International, headquartered in Wenatchee, WA, will see a surge in its organic pear volume this season.

"We have a fairly prominent grower that came to CMI last year," said Vice President of Marketing Bob Mast. He told The Produce News the company's volume will more than triple for the 2010-11 season for organic Anjou, Bosc and Bartlett. “That’s pretty significant,” he added.