“What we are developing will challenge the organic produce landscape,” said Linsky.
Reflecting on his journey, Linsky said, “My 37 years in this industry have been amazing. Time has taught me to examine situations from every perspective and to evaluate them with fresh eyes. I am profoundly changed.” He emphasized the importance of trust and education in the industry, saying, “What we sell is information. It is the language that instills trust for customers, clients, and teams.” Linsky also expressed his enthusiasm about joining Veg-Land: “The Matiasevich family has built a lasting legacy in this business. Being a part of developing the next generation is going to be so much fun.”
“We are beyond excited to have Todd join our team,” said Jimmy Matiasevich, owner of Veg-Land Inc./JBJ Distributing and Fresh Cut Inc. “His deep industry knowledge, passion for organics, and proven track record of building successful partnerships while advocating for growers, the industry and businesses, make him the perfect fit to help guide our portfolio of companies into our next chapters of growth.”
Linsky’s appointment comes at a pivotal time as Veg-Land Inc./JBJ Distributing and Fresh Cut Inc. continue to innovate in response to growing consumer demand for organic and sustainable food options.
“I’m honored to join this amazing team and contribute to its mission of delivering exceptional produce,” said Linsky. “I look forward to working with everyone here to build on this strong foundation and deliver meaningful impact to the industry and the world.”