Mallard’s contributions extend far beyond his corporate roles. He has been a passionate volunteer and leader within the CPMA, beginning with his service as entertainment chair for the 1998 CPMA Convention in Halifax. He played an instrumental role in establishing the Mary Fitzgerald Award, which later evolved into the CPMA Young Professional Award. Throughout his career, Mallard has served on several CPMA committees, including the Marketing, Membership, and Education Committees, and has been a pivotal figure in driving the association's initiatives forward.
In 2014, Mallard expanded his role with CPMA, becoming chair of the Membership Committee before entering the Executive Committee. His leadership culminated in his term as CPMA Chair in 2019, where he focused on several key mandates, including innovation and trade. In recognition of his exemplary work, Mallard was named Produce Person of the Year in 2019.
Currently, Mallard continues to serve on the Past Chair Council and is an active member of CPMA’s Passion for Produce Mentor and Leadership Committees. His deep commitment to the industry and his passion for mentorship are just some of the qualities that have made him an invaluable asset to the produce community.
Beyond his professional accomplishments, Mallard considers his greatest achievement to be his family. He is proud to be married to Susan, and together they have two children, Matthew (21) and Sarah (19). Mallard is also an avid sports enthusiast, having coached hockey and basketball, and continues to enjoy playing basketball and golf in his free time.