DNO Produce announces Melissa Rogner as marketing director
DNO Produce Inc., a leading wholesale distributor and fresh-cut produce processor in central Ohio, has hired Melissa Rogner as its marketing director.
Developing and growing brand recognition for great companies has been Rogner’s passion for over 20 years. She began her marketing career with Panera Bread’s second-largest franchise, were she made significant contributions to the explosive growth of Panera Bread’s reach and brand recognition in the Midwest.
Rogner was also instrumental in launching an emerging fast-casual restaurant concept called Garbanazo Mediterranean. Most recently, she supported wholesale growth for ten years as the vice president of marketing for coffee roaster Crimson Cup Coffee & Tea.
Rogner will bring her knowledge of direct sales support, customer insights, content marketing, search engine marketing, social media, community relations and engagement strategies to grow the DNO/Freshealth brand. Freshealth Kids fresh-cut, portion-packed fruits and vegetables used for K-12 school lunch programs will be a core business segment she will focus on growing in 2021 and beyond.