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Awe Sum Organics names new general manager

Awe Sum Organics has hired Gabriel Avalos to lead its team as general manager. 

GabeA 20-plus year veteran in the produce industry, Avalos brings with him expertise and strong performance in many agricultural business operations, including demand-supply planning, sales and operational planning, supply forecasting, harvesting operations, grower management, strategic planning, supply chain and sourcing within international and domestic markets, and building and managing high performing teams. As a cross-functional team builder and dedicated professional, Avalos has a very successful track record of developing, implementing, and driving company-wide planning and business practices.

Avalos brings with him a wealth of knowledge and broad network base in the agricultural industry.  In his last role prior to joining Awe Sum Organics, Avalos was the vice president of agriculture operations and sourcing for Bonduelle Fresh Americas (formerly Ready Pac Foods) for eight years. Before he started with Ready Pac Foods, Avalos held key positions at Driscoll’s and River Ranch Fresh Foods.

Avalos has extensive experience in the many areas of the fresh produce trade and looks forward to working with David Posner, CEO and founder of Awe Sum Organics, and the entire Awe Sum team while promoting Awe Sum’s dynamic organic commodity list, which includes table grapes, kiwifruit, avocados, blueberries, apples, pears and citrus. 

“I am excited to join David and the rest of the Awe Sum Organics team. I admire the commitment and passion the Awe Sum Team strive for in the organic category. I look forward in supporting the team in continuing to provide great service and quality while not compromising our mission statement,” said Avalos. 

“We are really excited to have Gabe join and lead our Awe Sum Team!  Gabe is an exceptional fit for us as we continue to grow and evolve. The timing is perfect, as Gabe’s many years of experience and strong performance in management for successful fresh produce companies will be a huge asset as we continue to move into the future, focused on our ongoing goal of meeting the needs of our customers and growers,” said Posner. 

“The Awe Sum team remains focused on service, quality, integrity, transparency and our company’s uncompromising organic and sustainability mission," said Posner. “While adapting to the ever-growing and changing market for organic produce we continue to remain 100 percent focused and true to our mission statement.”

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