“I like to work closely with category managers and gain insights and how and what they buy,” said Boucher. “This helps me better understand what customers need immediately as well as seasonally.”
Boucher will be servicing his customers with the company’s East Coast-grown product, which includes broccoli, carrots, onions, potatoes and wet vegetables.
“Our locally grown product will be delivered to our East Coast customers fresher and at lower freight costs,” said Boucher.
“Adding Christian to the sales team fills a hole we had in the company,” said Karl Ronhave, director of sales at ADS Management. “This is an area of the business we are looking to expand and Christian has the experience and connections to help us grow this category.”