Fox Packaging continues to innovate

Fox Packaging has been providing fresh produce packers and shippers with flexible packaging solutions for more than 60 years and continues to innovate and grow.

In 2024, Fox Packaging made significant strides in operational efficiency, market expansion and team development.

“Investments in automation allowed us to boost production while maintaining high-quality standards,” said Victoria Lopez, marketing and business development manager for the McAllen, TX-based company. “Our team also grew with hires such as Jen Doxey as director of sales and Jensie Smith as retail and key account manager. These additions, along with the introduction of our sustainability manager, Iliana Csanyi, bolstered our focus on innovation, sustainability, and customer-centric growth.”

A significant milestone for the company was the elimination of Per- and Polyfluoroalkyl Substances (PFAS) from all its flexible packaging options, reinforcing a commitment to sustainability and safety.

“We’ve introduced advancements like plastic weight reductions across our mesh product lines and made strides toward increasing post-consumer recycled content in our packaging, demonstrating our focus on innovation and environmental stewardship,” Lopez said.

The Fox Fresh Mesh product line is engineered to meet the needs of produce packers and retailers with its non-abrasive, one-dimensional mesh design that prevents skin-damaging indentations often caused by traditional woven mesh products.

“This innovative design not only safeguards the quality and appearance of produce but also facilitates optimal airflow, helping to extend shelf life and reduce shrink,” Lopez said. “Customers value the Fox Fresh Mesh for its ability to enhance product presentation while delivering superior protection and extended freshness. Additionally, its customizable design supports effective brand visibility, making it an ideal choice for businesses focused on quality and differentiation in competitive markets.”

Last year, the company invested in a pouch program, which has enabled it to better support domestic needs and expand private-label offerings.

“With our enhanced capabilities, we can provide tailored solutions that meet the demands of retailers and growers looking for high-quality, reliable packaging manufactured in the U.S.,” Lopez said. “This investment has been especially valuable for programs requiring shorter lead times and greater inventory flexibility, reducing dependence on imported materials.”

One key advancement is the ability to produce reinforced handles for larger-capacity pouches, providing durability and convenience for customers who require heavier-duty packaging.

“Additionally, we are investing in material research and testing to improve the recyclability and clarity of our pouches, ensuring they meet sustainability goals while maintaining the visual appeal consumers expect,” Lopez said. “The demand for pouch packaging continues to grow as retailers and growers seek portable, resealable, and lightweight solutions that align with sustainability and branding goals.”

After all, one of the most exciting advancements in the industry is the shift toward sustainable packaging solutions.

“Recyclable films, lightweight designs incorporating post-consumer recycled content, and compliance with Golden Design Rules are becoming increasingly popular,” she said. “These innovations help reduce environmental impact while maintaining the functionality and durability required for produce protection. Our focus ensures packaging is designed for maximum recyclability and minimal environmental footprint.”

Functional enhancements, such as vented packaging for better air circulation and light-blocking technology for sensitive produce like potatoes, further demonstrate the industry’s commitment to maintaining product quality.

“At Fox Packaging, we continuously integrate these advancements into our products, ensuring produce companies receive innovative, efficient and sustainable packaging solutions,” Lopez said. “Our dedication to research and development enables us to deliver packaging that not only performs but also resonates with today’s environmentally conscious consumers.”

Fox Packaging’s success is built on innovation, quality and strong customer relationships.

“We focus on delivering cutting-edge packaging solutions that meet the needs of the produce industry while maintaining high standards of reliability,” Lopez said. “Our customer-centric approach fosters long-term partnerships, where we work closely with you on your specific program with full transparency.”

Looking ahead, Fox Packaging is preparing to launch new solutions designed to address the evolving needs of its clients.

“By combining efficiency with sustainability, we continue to prioritize delivering packaging that supports fresh produce and aligns with a more sustainable future,” Lopez said.