Fresh from the Start launches event-themed onion campaign
Fresh from the Start, a leading grower-shipper based in Westhampton, NY, is launching an event-themed onion campaign to bring attention to its onion program and to offer a way to celebrate specific holidays or events during the year.
The high-graphic wine glass tags are set to launch the weekend of March 9-10 in the Northeast with a Spring tag and will be followed by a Memorial Day patriotic tag that will run from May through July 4.
“We wanted to make the tags colorful and vibrant to stand-out as well as commemorate important events during the year,” said Eric Scannelli, vice president of sales and marketing at FFTS.
These tags will also commemorate Breast Cancer Awareness Month in October with its own pink version. Hapco Farms partnered with National Breast Cancer Foundation Inc. for this initiative and has made a donation toward further research for treating and curing this disease.
“We hope to extend our holiday and charity tags this year and expand into our other products,” Scannelli added.