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Joolies confident about this year's date crop

Joolies is thrilled to welcome this year’s harvest and is confident about the crop, yielding an abundant amount of high-quality medjool dates.

"This year, our family farm invested in innovative equipment to provide extra safety and efficiency to the harvesting process," the company said. "The entire Joolies team is looking forward to marketing our organic, medjool dates to the United States and beyond, as international markets love dates from California.

"As we announce a new harvest, the fall season is very important for selling dates," the company said. "We promote our Joolies products to stand out on the retail floor, offering unique displays and vibrant packaging that draws consumers in. Most recently, we have been receiving positive feedback from our newest launch, Jooliettes, at Albertsons, Vons and Gelsons around Southern California."

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