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J&J Family of Farms hires new president

J&J Family of Farms has hired industry veteran Chris Coffman to serve as its president and chief operating officer. In this new position Coffman will be leading the day-to-day operations for the company.

Coffman, who has 24 years of experience in the produce industry, will be responsible for overseeing all J&J operation locations in Florida, Georgia, Arizona, Tennessee, Mexico and the Dominican Republic.Chris-CoffmanChris Coffman Additionally, he will be responsible for executing the organizational vision to continue to grow and expand J&J Family of Farms as a premier grower-shipper of peppers, cucumbers, squash and a variety of mixed vegetables for foodservice and retail operators nationwide.

“We have reached a critical time in the growth of organization that required regular operational oversight and we are excited to have Chris on board,” Chris Erneston, chief executive officer of J&J Family of Farms, said in a press release. “Chris’ previous experience helps him understand the challenges and opportunities of our business model and with him at the helm, I can focus my energies on business development and the continued strategic relationship building that will propel our farming operations.”

Coffman previously served as the president of Los Angeles-based Harvest Sensations. Earlier in his career he held positions at Del Monte and Apio Inc.

“I am humbled by the opportunity to lead the team at J&J Family of Farms," Coffman said in the release. "The Erneston family has assembled some of the best professionals in the industry and they are committed to growing a business rooted in their values of integrity, quality and service. It is those values that drew me to this company and will set the pace for our future success that will be a measure of greatness beyond that of the industry standard.”

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