IFD forecasts 2016 flower trends for weddings and special events
Each year International Floral Distributors, a marketing consortium of 18 flower distributors with 53 locations across the United States providing flowers and supplies to florists and event floral specialists, forecasts the upcoming year’s flower trends.
Floral designers Bill Schaffer and Kristine Kratt, owners at Schaffer Designs in Philadelphia, predict four emerging flower themes, types, colors and styles for 2016 weddings and events, according to a news release.
• Lavish. The Lavish theme is romantic and gathered from the garden — it is sensual and tactile. It features garden flowers grouped in loose gatherings with berries and drapey foliage, in the colors of soft pinks and peaches contrasted with rich plums and crimson. Peonies, dahlias, hydrangea, garden roses, amaranthus, pepperberry and seeded eucalyptus are all Lavish choices.
• Lustre.The Lustre look is rich in metallics and combines white and ivory flowers with black, sheen and sparkle. Gold, silver, copper, platinum, bronze and rose gold can all be mixed in this luxe look. Flower choices include carnations, mums, calla lilies, phaleonopsis and garden roses.
• Sorbet.The Sorbet event is modern and lively and uses geometric accents to contrast with peonies, dahlias, ranunculus, delphinium and tulips. The color palette features both pastel and bright colors in lemon yellow, rich blue, coral, spearmint, lavender, dove grey and powder blue.
• Festival. The Festival theme contains hot, intense colors inspired by global handcrafts, fabrics and pottery and features natural textural elements. Flower choices include bright yellow sunflowers, alstroemeria, solidaster, dark blue delphinium, orange gerbera daisies and bright red roses.
Schaffer and Kratt believe flowers provide the ideal medium to convey the emotion and message at special events, as well as a connection to the honorees. Their annual trend forecast provides insight into how the world of fashion and home décor influences consumer preferences in flowers and floral styling.
For more information, visit www.flowertrendsforecast.com.