Food Lion helps provide 4.5 million meals
In the last month, Food Lion Feeds has helped to provide the equivalent of more than 4.5 million meals, in partnership with its customers, as part of its annual “Holidays Without Hunger” campaign. Through the campaign, customers purchased nearly 790,000 specially-marked, prepacked "Holidays Without Hunger" food boxes for $5, which were then donated to local feeding organizations near each of Food Lion’s more than 1,000 stores.
Additionally, customers made cash donations totaling more than $100,000 in addition to Food Lion’s $100,000 contribution, which was donated to Feeding America to help the national hunger-relief organization meet unprecedented demand during the COVID-19 pandemic.
This is the 17th annual Holidays Without Hunger campaign and the most impactful yet, with box sales 44 percent higher, and an increase of cash donations by more than $3,000 over last year.
“Nourishing all our neighbors is core to everything we do at Food Lion, and we know our neighbors are counting on us more than ever to help them do that during this unprecedented time,” said Jennifer Blanchard, director of community relations at Food Lion. “We are incredibly grateful for the care and compassion shown by our customers and associates to help make sure that no one goes hungry this holiday season. We’re proud to work with our community partners every day to make a difference in the towns and cities we serve.”
The Holidays Without Hunger campaign took place from Nov. 11 through Dec. 15, at each of Food Lion’s more than 1,000 stores.