Winn-Dixie discounts prices, pushes online ordering
Winn-Dixie is helping customers stretch their grocery budget by lowering prices on more than 150 everyday items. Through the grocer’s “Down Down” program, customers can save more than 15 percent on average at their neighborhood store.
Discounted products for the spring season include fresh produce and dairy items, pantry staples, frozen appetizers and meals, family favorite snacks, health and beauty products and essential household cleaning supplies. Items included in the “Down Down” program are updated each season, giving shoppers more saving opportunities on their favorite products throughout the year.
With consumers observing an overall inflation rate of 5.4 percent across the country in 2022, average inflation rates are predicted to slow this year with a 2.8 percent increase forecasted for 2023, according to the Federal Open Market Committee, which operates within the Federal Reserve System. Given these projections, many customers are still looking for additional ways to save more money on their grocery bill. Winn-Dixie said it is committed to helping neighbors nourish themselves and their loved ones while minimizing spending by offering discounts on most-shopped items with its “Down Down” program.
“We know saving money without sacrificing quality is a top priority, and we are committed to helping our customers stretch their hard-earned dollars," said Dewayne Rabon, chief merchandising officer for Southeastern Grocers. "Through our signature ‘Down Down’ program, with prices that are down and staying down, we strive to make it easy for busy shoppers to maximize value on their grocery budgets. At our local Winn-Dixie stores and online, our neighbors can trust they will find top quality items at winning prices.”
As an added convenience, the grocer’s online ordering platform offers customers grocery delivery and curbside pickup with the same savings benefit of in-store deals and promotions, including “Down Down” pricing. Customers can place an online order through the grocer’s website or app to save while enjoying convenient delivery in as little as two hours or easy curbside pickup at their participating neighborhood store.
