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SEPC hosts successful event in Asheville

The Southeast Produce Council held its annual summer board meeting Aug. 9-11 at the Grand Bohemian Hotel in Asheville, NC. Attendees enjoyed a tour of the famous Biltmore Estate to commemorate the occasion prior to their series of meetings.

The SEPC board of directors, board of governors and staff discussed several strategic goals and tactics during the two-day event, including final preparations for the upcoming Southern Innovations conference scheduled to take place Sept. 22-24 in Nashville, TN.

“It was a special board meeting in Asheville," said SEPC Chairman Raina Nelson of Westfalia Fruit U.S. "We had extremely productive sessions, and as we parted ways it was clear each of us had a distinct and confident vision of the council’s future. This year as chair has flown by, and we have done some significant work. Maya Angelou’s quote, 'Nothing will work unless you do,' fondly comes to mind every time I reflect upon our SEPC staff, executive committee, and the board of directors. I am very proud of the work this council is doing, and I am excited to see the efforts of the summer board meeting materialize.”

“It's always refreshing to bring this outstanding group of people together to refocus and collectively build on past successes — time very well spent on adding meaningful value for the industry and the SEPC," said SEPC Vice Chairman Tim Graas of Associated Wholesale Grocers. "We are very well positioned for an exciting future!”

“We’ve spent a fantastic few days in the mountains of North Carolina," said SEPC President and CEO David Sherrod. "It was evident that our primary focus still remains to create the best networking events, innovative content, community involvement, and educational opportunities within the produce industry. We intentionally worked on our strategic plan and have come away with a very aggressive action plan to take us to new heights and into the future. It was wonderful to see us lean into our vast experience and faith to help us steward this amazing council.”

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