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Moxxy wins prestigious awards for packaging designs

Moxxy Marketing, which is known for its stand-out branding, packaging, strategy and design work for agriculture, food and beverage companies, recently won two distinguished awards for packaging design.

Best of the Year Packaging Design Awards from Graphic Design USA were extended for NuBerry Farms’ conventional and organic blueberry clamshell labels, and Peterson Farms’ Apple Sauce Treats cups and Apple Slices Treats bags.

“It’s always a thrill when we get recognition from the professional design community,” said Karen Nardozza, president and CEO at Moxxy. “But what’s most important to Moxxy and our clients is design that meets established communications and sales strategies, and the NuBerry and Peterson packages exceeded those goals.”

Moxxy also designed the logo for NuBerry Farms, which is a new brand created to differentiate Walker Farms’ retail products from its farm store and direct-to-consumer brand called Berry Bros. NuBerry Farms wanted a modern, premium look for its retail brand that would be clean and distinguish itself from the other berry packages, and Moxxy delivered.

Peterson Farms processes and packages cups of apple sauce and bags of sliced apples for schools and other food service customers, so it is critical that kids find the packaging appealing and choose to pick up a cup or bag for a healthy addition to their school lunches. For the bags, to keep the designs as fresh as the apples inside, Moxxy modified the design with a theme for each month of the school year. For the apple sauce cups, colorful lids were designed for each of the nine fun flavors, which include Original, Cinnamon, Strawberry, Strawberry Banana, Mixed Berries and Peach.

“GDUSA is the leading association for graphic design and business communications. They had over 14,000 entries in this 59th Awards Competition, and we are thrilled to be acknowledged twice as a best-of-year winner,” said Nardozza.

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