IGA teams up with Flashfood to boost sales, cut waste
The Independent Grocers Alliance announced a partnership with Flashfood, a digitally-driven solution that allows retailers to reduce shrink by connecting customers with discounted food nearing its best-by date through their app.
The partnership will provide up to about 1,100 independent, local grocery stores in the United States access to integrating the Flashfood solution into their operations. Flashfood enables online sales of surplus food items, that would otherwise go to waste, by offering them to customers to purchase at up to a 50 percent discount. Members who sign up for the program will work with IGA to source equipment and in-store marketing, and will receive support from Flashfood to implement the program in-store.
“We’re thrilled to work with the Independent Grocers Alliance to offer local, independent grocers the ability to easily reduce shrink — without any costly integrations or time investment,” said Josh Domingues, founder and CEO of Flashfood. “Food waste at the store level is an important industry issue, and working with IGA’s network will have a positive impact in tackling it while making sure that their communities have more access to affordable, fresh and healthy food.”
The IGA comprises about 1,100 stores in 45 states coast-to-coast. IGA grocers are hometown store owners, many of them second, third and even fourth generation, who are integral parts of the local communities they serve. By partnering with Flashfood, IGA provides added value to these independent grocers, helping them reduce shrink, improve EBIT by 3 to 5 percent, make a positive impact on their carbon footprint and ultimately maintain competitiveness among other retailers in their region.
“As the grocery business changes and evolves, the IGA’s goal is to ensure that we’re equipping members with innovative solutions that help them sell more and reach more of the communities they serve, regardless of their size,” said John Ross, CEO of IGA. “Partnering with Flashfood is one of the ways we are helping hometown grocers compete with large retailers in areas like e-commerce and improving sustainability.”