From the fresh produce sections to aisles and checkout counters, Imoon’s advanced solutions stand out for their precision in beam angle, power and color temperature, ensuring a lighting design with excellent performance both in terms of functionality and aesthetics.
An emblematic example is the fresh produce section of the Daily Shop, strategically located at the entrance of the store, where Full Color LEDs have been installed to ensure accurate color rendering, delivering a “wow” factor that creates a memorable first impression.
Designing the lighting presented unique challenges, including varied ceiling heights (13.5 feet, 11.5 feet and 10 feet), a large skylight, expansive windows facing Third Avenue and a furniture layout that’s subject to change over time.
To address these issues, Imoon focused on enhancing natural light through artificial lighting, adjusting light intensity and using high-efficiency reflectors to optimize distribution and minimize shadows. Moreover, the system’s electrified tracks form a modular grid, enabling the light sources to adapt to changing store layouts, creating a future-proof lighting system.
Schweitzer, with the support of its sister agency Interstore, spearheaded the development and execution of the new store’s design concept, aiming to boost sales performance through a strategic use of materials and space configuration, all while preserving the existing architectural identity.
Specifically, Schweitzer retained original structural elements, such as the brick walls and wooden details, which give the space an authentic and welcoming character, while enhancing its aesthetic appeal.
The color palette was carefully selected to reflect the retailer's corporate colors, green and white, with custom-designed wall graphics that create an immersive and engaging atmosphere.
The project also included the installation of custom-made display cases and counters by Schweitzer, developed in close collaboration with Whole Foods Market and manufactured in Italy. These cutting-edge solutions ensure maximum efficiency, modularity and easy space management, thanks to standalone units that are simple to connect.
Lastly, in line with sustainability and energy optimization goals, 90 percent of the refrigerated units are compatible with the Waterloop system, helping to reduce the environmental impact across all refrigerated foods departments in the Daily Shop.
