“That’s what’s unique about this conference,” DiNovo said. “Not only do participants get the latest on consumer trends and behavior, they spend time with the people consumers turn to for food advice — the lifestyle, nutrition and agriculture communicators as well as retail dietitians and foodservice tastemakers. Attendees learn from the experts and from the front line of food communicators.”
“This year’s conference builds on previous events,” Scott said. “Those who’ve attended before know it's full of rich insights, inspiration and impact. Those who haven’t come before can count on expanding their knowledge of consumer behavior and strengthening the positive influence they can play in consumers' lives.”
As part of the foundation’s portfolio, The Consumer Connection Conference exists to move FFP’s goals forward — to boost the appeal of and access to fruits and vegetables.
“The foundation has an ambitious mission — to change the trajectory of human health and solve many of the world’s nutrition and hunger challenges,” DiNovo said. “We do that through strategic alliances and connections, including connections with day-to-day food influencers.”
Registration for The Consumer Connection Conference is open. Seats are limited, so anyone interested in a deeper understanding of consumer outreach should register soon.
