
Comin’ In Hot sweet corn merchandising display contest ready to boost sales
Sunshine Sweet Corn Farmers of Florida, a collective of fresh sweet corn growers and shippers in Florida, is turning up the heat once again with its second annual Comin’ In Hot merchandising display contest — offering $5,000 in prizes to reward the most creative and effective retail displays.
The contest will run March 20 through May 20, coinciding with peak Florida sweet corn season. This allows retailers to showcase Sunshine Sweet Corn's versatility, flavor and shopper appeal. This year, retailers are encouraged to create displays that pair sweet corn with bold, complementary flavors like hot sauce, chili powder, cotija cheese and cilantro to drive sales and shopper engagement.
Displays will be judged on creativity, visual appeal and cross-merchandising effectiveness, with prizes awarded as follows: grand prize: $2,500; second place: $1,000; third place: $500; and 10 honorable mentions: $100 each.
Retailers can request a free merchandising display kit at www.comininhotfromflorida.com to help design eye-catching displays that inspire customers with fresh meal ideas. Entries must feature Sunshine Sweet Corn and be on display for at least two weeks.
Sunshine Sweet Corn’s Comin’ in Hot contest is the perfect opportunity for retailers to boost sales, enhance the shopping experience and inspire customers to explore the endless possibilities of Florida-grown sweet corn. Winners will be announced in June.