Bard Valley kicking off date season with limited edition launch

June 17, 2020

Bard Valley Natural Delights is kicking off its date season with a new premium product offering to include an eight-count and 16-count pack of dark chocolate-covered Medjool dates with sea salt. The product launch coincides with the start of the date season, which begins in August. Both package sizes will begin shipping in September to be readily available for the holiday season as a limited edition with ample supply for consumer demand.

“We are excited about our delicious new product launch,” said David Baxter, Bard Valley’s brand manager. “Research indicates that more than 90 percent of Americans plan to share or gift chocolates during the winter holiday season. Our upscale packaging features a die-cut window to showcase the product and it also serves as a gift box for gift giving.“

Bard Valley’s premium Medjool dates are world renown for their luscious, soft texture and sweet flavor, which demand a very specific set of growing conditions of high heat and low humidity. The Medjool dates are bigger and softer than an average date. The dates are sustainably grown and the cocoa is sourced from suppliers that implement practices to improve the livelihoods of cocoa farmers and their communities.

“Our hand-pitted, Medjool dates, known for their caramel-honey flavor, covered in dark chocolate and sprinkled with sea salt combine for a taste experience that will drive consumers to your stores. Shoppers are likely to purchase the product for themselves and also give as a gift for friends and family,” said Baxter.

Bard Valley Natural Delights will ship the premium Dark Chocolate Covered Medjool Dates with Sea Salt in two sizes to meet retail demand. The eight-count (eight-ounce) packaging is available for traditional retailers in a case pack of 12 units. A 16-count (16-ounce) package is available as a club size carrying 15 units in a display case.