“Every commodity evolves throughout the years and grapes are no different,” Myers said. “As family farmers, our main concern is providing quality produce to our customers with every single delivery. In order to make it in this category, you must have knowledge of customers’ wants and needs and you must be able to change with the ebbs and flows of the industry as a whole.”
Last grape season was a difficult one for Top Brass and most companies working in the segment.
“For the first time in my lifetime, California experienced a hurricane,” Myers said, explaining 2023 was an anomaly in weather and growing conditions alike. “It took a toll on late season varieties and many vineyards were not even harvested.”
Thankfully, things are expected to be much, much better in 2024 with early indications showing plenty of positives.
“We’ve had excellent growing conditions in 2024 and Mother Nature has definitely cooperated this year,” Myers said. “We are seeing amazing size, color and quality throughout our 2024 crop and we are so excited to get back to our usual superior quality.”
This season, Top Brass will be offering a new red seedless variety called Karizma and it believes customers will be very interested in the new grape.
“We are eager to see how it performs,” Myers said.
“For the 2025 season, we will have Honey Pop, Fire Crunch and Cherry Crush. Top Brass is constantly searching for the next variety to pique the interest of our customers.”
