Windset Farms wins best booth award at IFPA show
Windset Farms is fresh off exhibiting at the IFPA Global Produce and Floral Show in Anaheim, CA, where it was thrilled to be recognized with the Best Island Booth in Produce Award. It was Windset's 10th year exhibiting at the show, but this year marked the debut of Windset Farms' new booth, with refreshed branding, anchored by an illuminated hanging sign guiding visitors to "Your Friends in Freshness." 
The booth used large graphics showcasing Windset's fresh produce selection, including YUM YUMS cherry tomatoes, Delicato Romaine lettuce and AMORE sweet tomatoes-on-the-vine. Attendees had the opportunity to enjoy tastings of super sweet YUM YUMS cherry tomatoes and British Columbia-grown Delicato Romaine lettuce.
"When we designed our booth, we wanted it to be an environment where show attendees could come in and learn about our products while feeling comfortable and welcomed," said Chief Operating Officer John Newell. "People on the show floor have always looked for our red hanging sign, so we knew we had to continue using Windset red throughout the booth elements. The addition of wood elements kept the booth style warm and sophisticated."
With its established presence in the Controlled Environment Agriculture sector, the produce display at the booth was minimal but purposeful, focusing highly on its feature items.
