“The winter weather was very unique this year,” said Bryan Biederman, a vice president and owner at the Belle Glade, FL-based grower. “I thought we were going to lose the motto because we did not see the sun for most of December, January and February.”Plus, he adds that some nifty marketing moves should help the company and its retailers move product during the next few months. “Our Sweet Pac Traypack is hitting more shelves as the warmer air moves into North America,” Biederman said. “Our eye-catching packaging with the Sweet Pac logo dead center is a sign that spring is here.”
Of course, growing produce is a year-round activity and Biederman said that his company growing activities will move north as the weather improves throughout North America. “Once Florida winds down at the end of May, we move north to Georgia, and then the Carolinas and eventually to the home farm in Ontario – featuring summer favorites sweet corn and watermelon,” he said.
So, what makes Scotlynn special in a tough and competitive environment? Biederman said it is the commitment to its produce and its relationship with its retail partners.“Our focus continues to be on service,” he added. “There are a lot of different produce companies selling the same seasonal vegetables as we move region to region. Scotlynn continues to try and exceed our customer’s expectations when it comes to our service.”
It also means making sure that the company’s retail partners know where they stand in Scotlynn’s overall strategy. “We take tremendous pride in having our products on the retail shelf and we prioritize your loyalty,” Biederman said. “Our business is built on personal relationships that we value above all else.”Biederman added that there is a lot more coming down the road from the company. “In addition to lots of sweet corn, we are looking forward to our Ontario asparagus crop,” he said. “As we open more asparagus acreage in May, we are expecting our biggest crop yet.”
And, Biederman added that the line of communications between the company and its retailer partners is not only as strong as ever, but always open. “Please let us know if we can do anything for you with our Sweet Pac grass,” he said. “Spring and summer are the best time of the year at Sweet Pac Growers. Just give us a call and check out our commitment to quality and service.”
