
Voeks Inc. welcomes Chris Higgins of Hort Americas as industry adviser
Voeks Inc., a leading innovator in agricultural and horticultural irrigation and sustainable water technology growing solutions, proudly announces the appointment of Christopher Higgins, president and co-founder of Hort Americas and founder of Urban Ag News, as its new industry adviser. This strategic addition to the advisory team underscores Voeks Inc.’s commitment to accelerating innovation and fostering sustainable growth in the controlled environment agriculture sector.
With over two decades of experience in horticultural supply and greenhouse systems, Chris Higgins has been at the forefront of advancing controlled environment agriculture in the USA and bridging the gap between technology and practical application in commercial growing environments. Under his leadership, Hort Americas has become a trusted partner for growers across North America, known for its technical expertise and focus on high-performing, environmentally responsible solutions.
“We are thrilled to welcome Chris Higgins to our advisory board,” said Jorma Voeks, CEO of Voeks Inc. “Chris’s deep industry knowledge and passion for sustainable horticulture gives the access we need to better understanding and thereby developing solutions to cost effective technologies to support growers worldwide.”
As Industry adviser, Higgins will provide strategic guidance to Voeks Inc. on market trends, customer needs and product development, particularly in areas related to greenhouse vegetable production, substrate production of berries and hydroponics.
“I’m excited to support Voeks Inc. in its mission to empower growers with practical and impactful irrigation and water management tools,” said Higgins. “The work Voeks is doing aligns with my passion for scalable, sustainable agriculture, and I look forward to contributing to the growth of their business.”
This collaboration reflects a shared vision for the future of food production — one that emphasizes innovation, sustainability and grower success.