CCFC to launch BloomCheck
After concluding a successful pilot project of three farms, the California Cut Flower Commission’s official third-party-certified sustainability certification program, BloomCheck, is ready to launch, according to a news release. The program is the result of a comprehensive study and two-year Specialty Crop Block Grant that was initiated to help better position California’s flower farming practices as the sustainability standard of choice for consumers and the industry.
“Consumers across our country understand the high standards and the strict oversight that is involved with growing anything in California,” said CCFC Chief Executive Officer Kasey Cronquist in the release. “BloomCheck was developed to make sure our farms were provided with the credit they deserve for the work they do to meet and exceed the high bar involved with growing flowers in California.”
BloomCheck certification will be certified by Protected Harvest, a third-party certifier and auditing company in Soquel, CA. Farms are encouraged to log in to the BloomCheck online self-assessment program at www.SustainableFlowers.org and when a self-assessment is complete, farms are encouraged to go for their certification.
The certification for BloomCheck is beginning now and any farms interested in being a first adopter of this new program are encouraged to contact the CCFC office to get involved.