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Naturipe boasts bountiful blueberries for National Blueberry Month

Naturipe will celebrate National Blueberry Month 2022 with large volumes of blueberries available from several growing regions across North America. Blueberry volumes in Michigan, Oregon, Washington and British Columbia will be at their peak of the season starting mid-July.

As an appropriate celebration of National Blueberry Month, Naturipe Farms will have promotable volumes of its delicious and fresh blueberries throughout the remainder of July and August. Retailers can stock up their shelves with pint size options or with larger 18-ounce and 32-ounce clamshells. While pint packages are popular with consumers for snacking, 18-ounce clamshells fly off the shelf as consumers increasingly prefer larger pack sizes for sharing with family and friends.

“National Blueberry Month comes at the perfect time as many of our North American growing regions are in the middle of peak blueberry season,” said Brian Bocock, vice president of product management at Naturipe. “These flavorful berries make the perfect, easy summer snack and are healthy to boot — boasting benefits like fiber, vitamin C, vitamin K and antioxidants. Blueberries are also low in calories, but their high fiber content leaves you satisfied longer, making them the perfect fresh treat.”

Pricing was higher in early July, as there had been a demand-exceeds-supply for the first half of the month. The overall industry pounds were much lower for the July 4th holiday and through first half of July, but volumes are now picking up with plenty of promotional opportunities available week 29 right on through the month of August, due to the later start of all the northern growing regions. During this same time frame Naturipe also expects strong supplies of Mighty Blues, its jumbo blueberry pack.

The season was off to a slow start in Oregon, but is now approaching its peak. British Columbia’s crop is also running about two weeks behind compared to last year but will still hit projected volumes. In New Jersey, they are now approaching the end of their season.

Because Naturipe is globally local, it has an extensive network of growers all over the U.S. and around the world that provide the best product during their seasons. This enables Naturipe to offer high-quality blueberries to consumers during National Blueberry Month and all year round.

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