Naturipe announces 2021 Summer of Snacking Campaign
Naturipe Farms recently announced its inaugural Summer of Snacking campaign. The celebration aims to highlight the benefits of healthy snacking done right as consumers enter a busy summer season after a pandemic.
Americans are snacking in record numbers, so how can consumers ensure that what they eat is both tasty and nutritious this summer? Enter Naturipe fresh berries and Naturipe Snacks Bliss and Boost Bentos. Their full line of sweet, juicy and delicious strawberries, blueberries, blackberries and raspberries are a delightful and refreshing summer snack. And from their snacks line, perfectly-portioned and ready-to-eat, the Bentos are individually packaged snack boxes that come in a variety of flavor combinations and are guaranteed to satisfy any tastebud – whether it is sweet, salty or both! On the sweeter side, the Bliss Bentos put a healthy twist on an indulgent snack with unique ingredients such as lemon coconut granola and chocolate-covered chickpeas with fresh fruit. On the savory side, with an added boost of protein, the Boost Bentos come with a mix of cheeses, nuts and fresh fruit.
“Naturipe Snacks are a perfect pick for ready-to-eat snacking that nourishes and satisfies with protein, fiber, vitamin C and calcium anytime and anywhere — with no preparation time required,” said Steve Ware, Naturipe vice president and general manager of value added fresh. “When you are looking for a pick-me-up, try our Boost Bentos! They are packed with fresh ingredients that nourish and energize to help you tackle the day.”
As consumers return to activities they have missed out on over the past year and a half, like beach trips, family vacations, summer camp and a return to the office, snacking is crucial to satisfying hunger and boosting energy. Naturipe Snacks Bliss and Boost Bentos are the perfect pre-packaged snack to keep in your home or office and can be easily packed into lunch boxes or a cooler ready for your next summer road trip. Naturipe’s fresh berries are also a nutrient-packed addition to any summertime adventure.
“As a busy dad, I’m always looking for healthy snack options for my kids – and myself! This summer we’re reentering society and it’s important to have easy, grab-and-go options. I’m very proud of our snacks and know you’ll love them too,” said Ware.