In the Trenches: Keys to boost organic produce growth
By
Ron Pelger
In the Trenches: Keys to boost organic produce growth
By
Ron Pelger
Do you realize how much of a difference it would make if produce department employees fully understood merchandising strategies for organic produce? Those employees could probably sell extreme volumes of organic products without batting an eye.
What’s trending in the fresh organic produce trade? Where has this category been and where is it headed? How do we progress further?
When making purchase decisions, shoppers are considering potential health benefits and sustainability. As a result, many are opting for organic fresh produce, fueling higher demand for flavorful, high-quality, organically grown fruits and vegetables.