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Mann's reaches out to millennials and Gen Z with Veggie-Go video

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Just in time for the back-to-school rush, Mann Packing released its latest video in the Inside the Valley series as an ode to the company’s millennial interns.

“The Veggie-Go concept was the brainchild of our millennial interns who were tasked with creating social media content this past summer,” Gina Nucci, director of corporate marketing at Mann’s, said in a press release. “They love this new on-the-go gaming craze and thought the idea of tying in the health benefits of eating more veggies while promoting our brand would be a fun and clever way to share the message.”

The video was a family affair, featuring company interns and employees, and reminds consumers of the convenience of on-the-go veggie-based meals including Mann’s Nourish Bowls and Mann’s Power Blend.