Bland Farms and Vidalia Brands has hired industry veteran Sam Burleson to lead sales and marketing for the Northeast region.
In this role Burleson will step in to lead client-grower relations; while also playing a leadership role in how to continue to expand Bland’s strategic retailer partnerships from coast to coast.
Burleson brings a strong and diverse background to the Bland family team. For over 30 years, he has been a top-producing, performance-driven sales and marketing executive pioneering business strategies that increase product awareness, market share, and profitability.
“Sam brings a great perspective to Bland Farms,” said Delbert Bland, president of Bland Farms. “He has a great eye for new business opportunities and an exceptional ability to develop and maintain good retailer relationships.” Delbert added, “We are excited to add Sam, a well-respected veteran, and his business and product development skillset to the team.”
Burleson has known the Bland family both professionally and personally for 20 years. “I have admired Bland Farms and Vidalia Brands for many years, so I’m excited about the opportunity to be a part of premier sweet onion grower in the industry. I look forward to creating new business opportunities and expanding our retailer relationships in the Northeast.”
Bland Farms is the largest family-owned-and-operated grower, packer, and shipper of sweet onions in the United States. Bland Farms maintains growing operations beyond Georgia, across the U.S., and internationally in order to meet year-round consumer demand, and to produce the highest quality, freshest, and sweetest onions available to retailers today.
Vidalia Brands is a division of Bland Farm — a family owned operation that specializes in using the world famous Vidalia sweet onion to create delicious Vidalia sweet onion salad dressings, seasonings, salsas and relishes.