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Blue Apron names new president and CEO

Blue Apron Holdings Inc. has appointed Linda Findley Kozlowski as president, chief executive officer and a member of the board of directors, effective April 8. Kozlowski brings a proven record of success at innovative, consumer-focused companies, having most recently served as chief operating officer of Etsy Inc. and prior to that as COO of Evernote Corp. Brad Dickerson, who joined Blue Apron as chief financial officer in February 2016 and was appointed as president, CEO and a member of the board of directors in November 2017, has resigned in order to pursue new opportunities. Following Kozlowski’s appointment, he will serve as an advisor to the company for a period of time to assist with the transition.blue

“This is an exciting time to join Blue Apron,” said Kozlowski. “Over the past year, the company has made significant product, platform and operational advancements, and now has the right foundation for growth. I look forward to working closely with the team to focus on the best opportunities to attract and engage consumers and drive the business to new levels of performance.”

Kozlowski is a highly accomplished e-commerce and consumer-focused executive with 25 years of experience across product, sales, marketing, business development and operations. Most recently, she served as COO of Etsy, with responsibility for product, marketing and customer engagement and acquisition. In this position, Kozlowski helped realize a transformation that grew annual marketplace sales to more than $3.9 billion and revenue to over $600 million in fiscal year 2018. Prior to Etsy, Kozlowski served as COO of Evernote, where she oversaw worldwide operations, managed cross-functional teams across seven countries and led the successful launch of the company’s multi-tier pricing strategy to drive accelerated revenue. Before Evernote, she worked for Alibaba.com based out of Hong Kong, most recently as director of global marketing and customer experience with responsibilities spanning multiple revenue-generating and customer-facing functions.

“We are incredibly excited to have an executive of Linda's caliber as Blue Apron's next CEO,” said Matt Salzberg, chairman of Blue Apron’s board of directors. “Linda’s exceptional leadership and marketing expertise, as well as her understanding of Blue Apron customers as a long-time customer herself, will help her advance the company towards sustainable, profitable growth.”

Robert Goodman, Blue Apron’s lead independent director, said, “We congratulate Linda on her appointment and look forward to working with her to build upon the strong foundation for future growth that is now in place.”

In addition, Ilia Papas, Blue Apron’s co-founder and chief technology officer, will be departing the company to pursue new opportunities. His last day with Blue Apron will be May 3, 2019. The company has a transition plan in place.

“On behalf of the Board, I would like to thank Brad for his leadership, and for the progress the team has achieved in the past year, including in driving operational optimization, realizing meaningful margin expansion, and evolving the company’s product portfolio and channel strategy,” said Salzberg. “I'd also like to thank my co-founder Ilia for all of his contributions over the past seven years, particularly in developing Blue Apron's technology infrastructure and capabilities as our chief technology officer. We wish both Brad and Ilia the best with their future pursuits.”