Personal interaction with a customer is essential. The more comfortable we can make them when they are making a potential purchase — the more they’ll buy, and the faster they’ll return.
But what can we say besides “hello”, “thank-you” and “good-bye?” How about suggesting a simple DIY centerpiece that the customer can create at home? Remember- arranging flowers is our “work”, but to a customer it’s “playtime!” This is the reason that Pinterest and other billion-dollar “DIY idea platforms” have sky-rocketed!
For July, how about sharing a quick and inexpensive table decor. This easy Patriotic piece is simple to put together and looks festive and stylish for casual gatherings. It’s so simple that the “recipe” can be shared while you’re wrapping the customers’ flowers.
Components:
• Blue food dye
• Red and white flowers
• Mason jar
• Mini flag
Melissa Jones is an experienced mass market and e-commerce buyer with over 15 years in the industry.
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