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DVFG announces opening of new sales and distribution center

The Delaware Valley Floral Group announced in a news release the opening of a new sales and distribution center in Sandston, VA, just east of Richmond. The new facility is strategically located near access to I-295, I-95 and I-64, as well as the Richmond International Airport.

DVFGSome of the DVFlora team at its new sales and distribution center in the Richmond, VA, area.“We are thrilled to be part of this geographic region and marketplace,” said Jack Chidester, DVFG’s chief executive officer, in the release. “We are excited to bring the proven DV model of one of the largest selections of fresh farm-direct flowers, floral supplies and botanicals, the ability to order later in the day, and provide consistent early delivery to best serve our customers in this area.”

Operating out of a 10,000-square-foot facility, the sales and distribution center covers a new territory for DVFG including Richmond, Norfolk, Virginia Beach, Williamsburg, Fredericksburg, Charlottesville and surrounding areas. The Richmond facility is designed to improve service level commitments to DVFG’s growing customer base in Virginia and the Mid-Atlantic areas, and position the company for further geographic expansion.

The Richmond management team includes Keith Smith as territory sales manager and Keith Eaton as distribution manager.

“We are pleased that experienced salespeople from the surrounding areas have chosen to join DVFlora and will be continuing to work in their respective markets,” said Ken Wilkins, DVFG’s vice president of business development, in the release. “This expansion strengthens our commitment and extends our footprint in the Mid-Atlantic marketplace.