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Babia completes value-added expansion, will launch new items

Construction of a new Babia produce precutting plant is complete in Doctor Mora, a town in northeastern Guanajuato.

Michel Veyan, Babia’s director, said March 27 that “the value-added processing facility is being completed this week.” New equipment will enable the company to offer “the best quality.”

He added, “We will introduce new products and get some good contracts with big retailers in the U.S. and Canada.”

Babia’s precut line includes attractive packaging for items including broccoli florets, baby carrots, cauliflower, lettuce, celery, and mixes of cauliflower and broccoli, broccoli and carrots and cauliflower and carrots.

As The Produce News reported in January, the Reed family opened a Mexican ice manufacturing and distribution business in 1929. Eighty-one years later, the firm started providing an icing service to Guanajuato fresh broccoli growers. By 2013, the firm launched Babia Ice & Produce LLC, in San Antonio, to be an importer of fresh Mexican broccoli and other vegetables.

Veyan heads Babia’s center of operations in León, Guanajuato in a Primus GFS-approved facility that is focused on packing bulk items for wholesale exports.

Babia produces about 45 acres of its own broccoli and a dozen acres of other vegetables. Production expansion plans are in the works for 2017, but most of its product comes from various arrangements with independent growers. The firm ships year-round, with its peak broccoli production running from November until April.

Secondary items shipped by Babia are Napa, brussels sprouts, cauliflower and celery. The firm ships over 1 million cartons a year to the United States, Canada and Japan.